Global Mindset.
Global Experience.

ASHLEY VAN COTT • Master of Business Administration

Executive Summary.

A LEADER FOR ANY TEAM.

I am Ashley Van Cott, a seasoned professional with a global mindset and experience. My leadership skills, particularly in the realm of AI and ChatGPT, have been honed through years of practical experience and academic study. As a Master of Business Administration, I have a proven track record of leading diverse teams and driving innovative solutions in the business world.

My leadership style is characterized by a commitment to honesty, respect, inclusivity, and resourcefulness. These core values have been instrumental in fostering a positive work environment and delivering superior results. I believe in the power of diversity and inclusivity, valuing the unique perspectives that each team member brings to the table. This approach has consistently resulted in innovative ideas and globally-minded outcomes.

In the rapidly evolving field of AI, I have been at the forefront, co-founding WriteWise, a software that integrates AI-driven language models. I personally led the integration of ChatGPT into WriteWise, demonstrating a keen understanding and hands-on experience with this future-oriented technology. With six years of practical development and implementation of Large Language Models (LLMs), I have a deep understanding of the potential applications of these models in various aspects of business.

My experience extends beyond AI and leadership. As the COO and co-founder of WriteWise, I have demonstrated adaptability and a broad understanding of all key business areas. From product development and sales to marketing and finance, my diverse roles have equipped me with a comprehensive understanding of the business landscape.
My entrepreneurial spirit is evident in my role as co-founder of WriteWise, where I have seen the company grow from an idea to an AI-driven SaaS company with global clients and team members on three continents. This experience underscores my ability to innovate, create, and dedicate myself to a vision.
My education further reinforces my leadership capabilities.

My experience in the Executive Master of Business Administration program at Hult International Business School equipped me with the tools required to lead culturally diverse teams. The Growth-Mindset approach taught by Hult has instilled in me the belief that anyone can continuously grow, adapt, and learn new skills.

In summary, I am a dynamic leader with a diverse skill set and a deep understanding of AI and ChatGPT. My global mindset, leadership experience, and commitment to innovation make me an asset to any team. Whether it’s leading a diverse team, driving AI integration, or navigating the complexities of business operations, I am equipped to take on any challenge.

Motivations & Values.

INSPIRED BY EXCELLENCE.

I am a positive leader for my teams, colleagues, and clients by giving my best and upholding my core values of honesty, respect, inclusivity, and resourcefulness.
Honesty
Building trust begins with honesty. The transparency I offer and expect establishes open dialogue and instills lasting confidence.
Respect
Everyone deserves respect - not only in the workplace, but in society. When differences in opinion arise, I prefer mediated, thoughtful discussions. This approach has proven time and time again to result in better relationships and better services and products for clients.
Inclusivity
Everyone can be a valuable team member. The more diverse the team, the more innovative the ideas and the more culturally-, socially-, and globally-minded the outcome.
Resourcefulness
The business world is constantly evolving. Never has this been more true than now, when AI technology is on the precipice of reformulating how humanity thinks about education and work. Rapid adaptation and critical problem solving are key for any professional and business to not only survive, but thrive.

My motivation in any professional role is to obtain the best outcomes by being a leader that facilitates team success and growth. This not only includes organizational management but also ensuring that all logistical, educational, and technological tools needed are available.

Work.

TAKING ON ANY CHALLENGE.

My resume evidences a diversity of roles – a diversity that today’s business world needs. Any great leader needs to hold broad perspectives and understandings and evidence the ability to change, adapt, and continually learn to face, and triumph over, new challenges.

WriteWise // 2015 - Current // International

Co-founder and COO

  • Direct WriteWise, ensuring compliance with the company Mission and Vision
  • Coordinate strategic growth to reach and aid as many clients as possible, with B2B expansion across Latin America and B2C globally
  • Adapt to any area and role required for the success of the business, including, but not limited to, the following:

    • Product Development
      • Rapid iteration of product design and functionality based on client feedback and requirements through the use of the Lean UX Development methodology
      • Full management of the developer team, acting as a hybridg between Scrum Master/Product Owner
      • Quality assurance testing and 24/7 on-call crisis resolution
    • Sales
      • Construction, general maintenance, and design implementation of the WriteWise website for B2C sales
      • Implementation, quality assurance, and maintenance of international payment processors
    • Marketing
      • Management of designers and video editors for the construction of digital and physical marketing media
      • Participation in international events and conferences, with organizational recognition of sponsorship by WriteWise
      • Technical establishment of social-media accounts and access security
    • Finances
      • Reporting of all business income and expenditures, including international transactions, to company accountants
      • Assurance of compliance to local and USA (FATCA & company ownership) tax regulations, including the monthly payment of taxes and filing requirements
      • Client invoicing and payment management (national and international)
      • Monthly payroll
    • Human Resources
      • Recruitment of team members according to company requirements, including the construction of role requirements and profiles; review of resumes; conducting interviews; and extending contract offers, including confidentiality agreements
      • Assurance of compliance with local employment laws, including employer-required payments of or contributions to health insurance, government pension plans, workplace hazard insurance, disability insurance, and unemployment insurance
      • Assurance of compliance with local regulations for the hiring of international contractors
      • Establishment and implementation of continued learning opportunities for team members, thus ensuring all are equipped with the knowledge required for their responsibilities
    • Legal and Governmental Grant Management
      • Critical review and close collaboration with lawyers to establish employee contracts, confidentiality agreements, provider contracts, service contracts, grant-dependent project contracts, extensive investment agreements, and the TOS and Privacy Policy of WriteWise
      • Application for and operational/financial management of governmental grants for innovative projects, including quarterly advancement reports and detailed expenditure filings for grants totaling more than US$150 K

Ernst & Young // 2011 - 2013 // Chile

Bilingual Operational Analyst, Financial Services Office // 2013

  • Create and analyze reports related to consulting projects (e.g. billing summaries, net engagement revenue)
  • Follow-up with management about new and current sales opportunities
  • Aid in the creation of presentations and documents for clients, including proposals and final reports
  • Report to US management on the general operations of the area
  • Aid with HR tasks (e.g., presentations for yearly reviews, work environment surveys, team-building activities)

Bilingual Executive Assistant, Financial Services Office // 2011 – 2013

  • Assist internal managers as well as external clients with their administrative needs and requests
  • Client billing
  • Organize, document, distribute, and archive sensitive information according to established procedures and client confidentiality
  • Schedule and manage various meetings
  • Organize all aspects of travel itineraries

Education.

LEARN MORE, LEAD BETTER.

My experience in the Executive Master of Business Administration program offered by Hult International Business School equipped me with the tools required to succeed as a leader of culturally diverse teams.

The Growth-Mindset approach taught by Hult has instilled the belief that anyone can continuously grow, adapt, and learn new skills. This was further reinforced when the entire education sector had to rapidly adapt to the global pandemic.

During the EMBA program, I was able to attend courses with classmates in Boston, San Francisco, London, and Dubai.

Hult International Business School

Executive Master of Business Administration
Peer of the Year 2021
Sept 2019 – Aug 2021

University of Nevada, Reno

Bachelor of Arts in Anthropology, Minor in Spanish
High Distinction
2006 – 2009

Association for Talent Development

Associate Professional in Talent Development
2024

Entrepreneurship.

Entrepreneurship.

INNOVATION, CREATIVITY, & DEDICATION.

As a Cofounder, I have seen WriteWise grow from an idea to become an AI-driven SaaS company with global clients and team members on three continents. 
Prototype
Initial Launch
WriteWise 2023

Try Free Demo - https://writewise.io

AI Engineering..

ALWAYS ON THE CUTTING EDGE.

As the cofounder of WriteWise, our software has, since its inception, integrated AI-driven language models. I personally led the integration of ChatGPT into WriteWise and have quickly gained certifications and experience in this technology of the future.

AI - Natural Language Processing Experience

I have six years of experience in the practical development and implementation of Large Language Models (LLMs) – i.e., the models on which ChatGPT is based. These LLMs were specifically applied to academic writing.

With my cofounder, Dr. Eduardo Fuentes, I led and was hands-on in the development of WriteWise. In its initial iteration, this software used an LLM to classify the communicational purpose of each sentence in the different sections of academic papers.

Since 2017, I have witnessed the rapid advancement of LLMs, the development of which has led from GPT-1 to GPT-4. This invaluable tool is already proving its many applications for all aspects of business.

⌨ Development of WriteWise Software – Content (Text) Classification Module

Content Classification Module
  • Leadership of Cross-Company Collaboration on Government Project
    • CORFO Chile – Project 17COTE-8359 – Management of > USD$120,000
    • Collaboration with the Pontificia Universidad Católica de Valparaíso
    • Responsible for Project Planning, including technical roadmap
  • Development of Corpus for NLP Model Training
    • Hands-on, collaborative work with Linguists specializing in Academic Discourse to design, test, and fully classify thousands of sentences for posterior use in the training of an NLP model
  • Management of NLP & Backend/Frontend Developer Teams & Design Team
    • SCRUM Master of technical team, including 6 developers and 4 interns
    • Quality Control Leader for frontend and backend development
    • Point of Design Team for frontend design of software of various iterations, as based on continued client interviews.

⌨ See more: Entrepreneurship

Prompt Engineering Certifications

Prompting Frameworks & GPT-4 Skills

  • Prompting Frameworks & Patterns
    • RACCCA Framework: Response, Accuracy, Completeness, Clarity, Coherence, Appropriateness
    • Shot Prompting (Zero, One, & Multiple)
    • Relevance, Goal, Context Prompting
    • “I Want You to Act As…” Prompting
    • Ask Before Answering Prompting
    • Fill-in-the-Blank Prompting
    • Constructive Critic Prompting
    • Comparative Prompting
    • Reverse Prompting
    • Game Play Pattern
    • Template Pattern
    • Meta Language Creation Pattern
    • Recipe Pattern
    • Alternative Approaches Pattern
    • Ask for Input Pattern
    • Outline Expansion Pattern
    • Menu Actions Pattern
    • Fact Check List Pattern
    • Tail Generation Pattern
    • Semantic Filter Pattern
  • GPT-4 Practical Implementation
    • Use of GPT-4 Technology to support the development of the course: “How to Use ChatGPT Correctly and Ethically in Academic Writing”
    • Creation of GPT for the editing of academic texts
    • Use of GPT-4 Code Interpreter for large database analysis and generation of graphs and figures used in the course: “How to Use ChatGPT Correctly and Ethically in Academic Writing”

Skills.

ADAPTABLE & DRIVEN.

My diversity of professional roles has allowed me to gain broad experience across all the key business areas – Management, Operations, Marketing/Sales, Finance, and Research & Development.

Hard Skills

Remote-Work Management

  • Microsoft Teams, Zoom, Google Meets
  • Dropbox and Google Drive
  • Slack and Zoho Cliq
  • Jibble

Product Management

  • Lean Product Development + Lean UX Development
  • SCRUM
  • Mural, Miro, Trello

Languages

    • English, Native Speaker
    • Spanish, High Fluency

 

Marketing and Sales

  • Hubspot, Overloop, PipeDrive, Mailchimp
  • WordPress + DNS Management + Hosting Providers + FTP
  • Google Analytics 4 + RankMath
  • Google Search Console + ahrefs
  • Nelio A/B Testing + Hotjar
  • Rise Ultimate Project Manager & CRM

Finance and Administration

  • Microsoft Excel
  • Microsoft Word
  • Microsoft PowerPoint
  • Alegra

Soft Skills

  • Leadership
  • Design Thinking
  • Independent, Critical Problem Solving
  • Rapid Adaptability to Change
  • Intercultural Sensitivity
  • Effective Communication
  • Public Speaking & Presentations
  • Self-Driven Continued Education
  • Time Management and Planning
  • Personal Responsibility and Self Awareness

Contact.

LET’S CONNECT.